The Auchan Group reinforces its customer satisfaction policy

" We were attracted by the ergonomy of the Coheris CRM
software and its openness to our information system. It offers
real flexibility for adaptation to our organization."

Frédéric Crépin – Manager - Customer Contacts in DSI

To achieve a customer satisfaction level hitherto unmatched in the retail sector in Europe, Auchan France opted for the Coheris CRM software. We got: Management of all interactions and contact opportunities with our customers in a multi-channel context (telephone, mail, E-mail, Internet, direct contact at stores). A large scale project with the objective of developing dialog between all Auchan teams and their customers.

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